You’re a work-at-home business owner with the talent and the experience to run an amazing work-at-home website design business. But how do you find website design clients who believe you’re as awesome and skilled as you know you are?
You might have tried posting ads. Maybe you’ve tweeted or posted a few Facebook updates about your new work-at-home business. You might have even offered some of your website design services for free, just to get people talking about you. But still no one’s biting. You didn’t expect it to be this hard when you decided to work at home!
What gives?
You’re probably missing one important ingredient in your marketing mix – trust. Letting your target market get to know you. Building a relationship with them. Showing your audience you really can do what you say you can.
Wondering how you’re supposed to do all that?
Work-at-Home Marketing Made Easy
Article marketing – writing articles and letting others publish them – is a simple way for work-at-home business owners to market their business by building relationships with their markets. Writing articles and distributing them takes very little time and doesn’t cost any money to do. Best of all, it works.
You simply write articles that educate your market about your website design services and allow others to publish them. In exchange for your article, publishers give you a link back to your website. Article readers who are interested in a service like yours can follow the link in your resource box to learn more about your website design services, sign up for your newsletter, and hopefully make a purchase.
How to Write Articles that Win Clients for Your Work-at-Home Business
Wondering what kinds of articles people interested in web design services want to read? Here are some suggestions…
Do you discover that many people in your market have misconceptions about how to work with a web designer? Do they have the wrong idea about the results they’ll get? Write articles on what to expect when they work with someone like you.
Do you hear the same questions over and over again? Write a series of articles that answers your most frequently asked questions.
How about choosing the right colors for your website? How to promote a website once it’s completed? The list is endless.
At the end of your article, be sure to add your author’s resource box with your name and a link to your website. This link back to your site is what you get in exchange for letting others publish your article, so make sure it’s there.
Now you’re ready to distribute your article so your target market can find it. Submit it to article directories, blogs, website owners and newsletter publishers where your target market will read it.
Then sit back and… Hey, don’t relax yet!
Now that you’ve discovered how easy writing an article can be, keep your momentum going and
get that next one out to your waiting audience.
